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Social_Center+Parcs

metapeople – part of NetBooster Group – secures a 12 month contract with Center Parcs

metapeople – part of NetBooster Group – secures a 12 month contract with Center Parcs after a successful online video test 

metapeople Duisburg, part of NetBooster Group ((FR0000079683 – ALNBT – PEA-PME eligible), a leading independent European agency in digital performance marketing, started a display performance campaign for Center Parcs Europe to increase brand awareness and early bookings for summer holidays. The trial run has been very successful, leading to the European specialist for family trips, to sign a one-year contract with metapeople to manage their programmatic Display campaigns.

For the first time, Center Parcs supported by metapeople, started a wide-ranging display-strategy in Belgium, the Netherlands and Germany focusing on programmatic display and video, which ran simultaneously to a TV campaign to advertise their 25 holiday parks – 21 Center Parcs and 4 Sunparks.  The display campaign included rich media formats as well as Facebook Ads with emphasis on a detailed analysis as well as on an optimization by offsite-and onsite data.

As part of NetBooster Group, metapeople were selected by Center Parks due to to their presence in the European performance market. “Their profound know-how in DoubleClick’s Online Marketing Suite especially convinced us”, says Claudia Bergholz, group online media specialist at Center Parcs Europe in Brussels. “But also the great and smooth support has to be emphasised. From planning and realizing the campaign to presenting the results, everything was easy and on high standards, which also includes the quick adjustment of the reporting’s for this first test.”

metapeople used Google Analytics Premium together with the Digital Marketing Suite by DoubleClick, to build  a coherent attribution-model for display-branding-campaigns for Center Parcs Europe. “Our display-strategy, including Social-Ads for Facebook, is based on defined KPIs and is perfectly apposite”, explains Claudia Bergholz.

The TV-spots were supported by online-videos with a length of 20 or 30 seconds to increase the brand awareness. “We wanted to gain the maximum range with a high view or completion rate with the budget we had”, underlines Barbara Kochniss, metapeople’s Head of Media.

 “metapeople implemented our strategy with well-balanced media plans in the different countries”, Claudia Bergholz summarizes the results of the first test. Further joint activities will follow as metapeople and Center Parcs have signed a one-year contract after the success of their display campaign.

 


 

About NetBooster Group | www.netbooster.com

NetBooster isa leading independent European agency in digital performance marketing that makes its comprehensive expertise of digital marketing available to its clients to achieve the best possible performance for their investments. The agency invests in technology and covers the entire chain of online marketing through its European network: search engine optimisation and marketing, data and analytics (DnA), GroundControl Technology, display, affiliation, online media, creation, eCRM and social networks, with a recognised expertise in tomorrow’s digital marketing (Social Media, Video, Ad Exchange, etc.).  Shares in NetBooster are traded on the NYSE Alternext Paris.

 

About metapeople GmbH I www.metapeople.com  

As an agency for effective performance marketing metapeople GmbH provides premium solutions for Affiliate, Display Media, SEA, SEO, Social Media, Data & Analytics as well as Consulting and Tracking from a single source. metapeople has been operating for more than 18 years and +25 locations worldwide. Since May 2011 metapeople works together with the affiliate- brand metaapes, who were founded 2004 and with NetBooster. Thus they can realise best quality for their customers in all major European markets.

 

About Center Parcs Europe N.V I www.centerparcs.com

The Pierre & Vacances-Center Parcs Group develops and manages innovative and environmentally friendly leisure and holiday concepts in order to offer the most attractive seaside, mountain, country and city destinations in Europe. Created in 1967 by Mr. Gérard BREMOND, the Pierre & Vacances-Center Parcs Group is the European leader in local tourism. With its complementary brands – Pierre & Vacances, Maeva, Center Parcs, Sunparks and Aparthotels Adagio – Pierre & Vacances-Center Parcs welcomes 7.5 million clients to its tourism network of almost 50,000 apartments and homes, located in 300 sites around Europe. 

 

Communication  
Alexia Cassini (Group Communication Manager)
NetBooster S.A.
Tel. 00 33 (0)1 40 40 27 00
acassini@netbooster.com

Press Contact
ALIZE RP
Caroline Carmagnol / Wendy Rigal
Tel. 00 33 (0)1 44 54 36 66
netbooster@alizerp.com

 

PMDigital-website-featuredphoto

NetBooster and PM Digital partner to form one of the biggest independent performance networks in the world

Combined International Presence of over 25 Offices, 800 Employees, 250 Leading Brands and managing over $500m media spend

NetBooster (FR0000079683 – ALNBT – PEA-PME eligible), a leading independent Europe and Middle East agency in digital performance marketing and PM Digital, a US-based independent leading full-service integrated marketing agency, today announce a new strategic relationship. This partnering, without an impact on the shareholding structures, will enable the two agencies work alongside one another; leveraging their powerful offerings, employees and technology to benefit their clients. 

Both PM Digital and NetBooster have a strong heritage of delivering marketing solutions to help clients generate awareness and drive performance. Together, their expertise lies in PPC, SEO, CRM, Display/RTB, Affiliate, Social, UX/CRO, with all of these supported by a strong Data and Analytics offering, and a creative team that supports those efforts, to target brands’ most important audiences anywhere they are.

NetBooster and PM Digital’s proven track record of success, coupled with their comprehensive understanding of data and actionable customer insights, will enable the two agencies to work alongside one another and deliver high-impact, cross channel marketing strategies for international brands looking to deepen their position and relevancy. The strategic partnering comes at an important time, as brands and clients look to cultivate integrated global strategies with deeply tailored, localised approaches, and to identify new customer and business opportunities across markets.

Tim Ringel, CEO of NetBooster, commented: “The performance driven methodology is core to our cross-channel, global performance approach. With PM Digital’s deep roots in direct and integrated marketing, coupled with their exceptional channel intelligence, this partnership will give our mutual clients a significant competitive advantage. Together we will strengthen the relationship with critical media providers, as well as best-in-class data and technology partners. The entrepreneurial spirit of both companies fuels our mutual plan for a global footprint with APAC as our next target.

Chris Paradysz, Co-CEO, PM Digital, said: “NetBooster brings impressive digital and vertical expertise that will complement our combined leading roster of brands across the Retail, Travel and Hospitality, Financial Services, Education, Publishing, Technology, Telco, Automotive, Non-profit and B2B sectors. Our shared dedication to creativity, innovation and performance will enhance our clients’ overall programmes and allow them to grasp new opportunities to connect and engage across the globe.”


About NetBooster Group | www.netbooster.com

NetBooster is a leading independent European agency in digital performance marketing that makes its comprehensive expertise of digital marketing available to its clients to achieve the best possible performance for their investments. The agency invests in technology and covers the entire chain of online marketing through its European network: search engine optimisation and marketing, data and analytics (DnA), GroundControl Technology, display, affiliation, online media, creation, eCRM and social networks, with a recognised expertise in tomorrow’s digital marketing (Social Media, Video, Ad Exchange, etc.).  Shares in NetBooster are traded on the NYSE Alternext Paris.

About PM Digital www.pmdigital.com

PM Digital is a full-service integrated marketing agency specialising in innovative solutions across paid search (SEM), organic search (SEO), display, social, content, email, direct mail, print and insert, as well as creative brand and web development.  With its direct and digital businesses, PM Digital’s core capabilities are based in a data-driven approach to understanding, targeting, cultivating, acquiring and optimising customer value for clients. Through this comprehensive expertise, the agency leverages proprietary and best-in-class research and analysis tools to help clients make the most informed marketing decisions and manage the performance of their programmes. With a client list of leading global brands across key verticals, such as Retail, Financial Services, Education, Publishing, Technology, Nonprofit and B2B, PM Digital has continued to grow our reputation as the industry’s most critical thinkers and leaders.

Communication  
Alexia Cassini (Group Communication Manager)
NetBooster S.A.
Tel. 00 33 (0)1 40 40 27 00
acassini@netbooster.com

Press Contact
ALIZE RP
Caroline Carmagnol / Wendy Rigal
Tel. 00 33 (0)1 44 54 36 66
netbooster@alizerp.com

NetBooster on growth track in the third quarter of 2015

NetBooster (FR0000079683 – ALNBT – PEA-PME eligible), a leading independent European agency in digital performance marketing, today announces its results for the third quarter of 2015, showing an increase in growth on all levels.

During the third quarter of 2015, NetBooster achieved a gross margin of €8.8m from €7.9m in the same period in 2014 (growth of +11%), and a boosted EBITDA at €1.3m from €1.1m in the same period in 2014 (+18%), with a profitability coming in at 15% (14% in the prior year).

As previously stated (in the half-year results), the on-boarding of new blue chip clients such as Estée Lauder, Euromaster and Groupe SEB during the year, positively impacted the P&L. In addition, NetBooster is growing with existing clients such as Deutsche Telekom, by being the full service provider for them.With a traditional strong last quarter, the on-boarding of new clients and a promising sales pipeline in Q4, the management team is confident in keeping the growth track in quarter four of 2015 and beyond.

  2015-11-03 18_09_17-NetBooster - Q3 2015 PR_FINAL_03.11.2015- English - Microsoft Word

Based on the strong profitability and the achieved growth, the management team is exploring ways to enhance the NetBooster brand with the aim of strengthening NetBooster’s position in the market. Kontrapunkt, a Danish strategic branding agency, has been appointed to explore ways to revitalize and reposition the NetBooster brand and image in the next months.

 OUTLOOK

NetBooster is confident to accelerate the growth in Q4/2015 and is optimistic to reach the EBITDA target of minimum € 5.5m. The Company will provide further details on the 2016 strategic plans in January 2016.

Tim Ringel CEO of NetBooster, comments “We have been focusing on new business and growing the existing clients in the first half of this year. We are now on-boarding our first new customers to deliver growth for the Company. Thanks to our efforts in the last 3 years we are now starting to earn the results by being overwhelmed with new business inquires in the 2015 pitch season. We are proud of what we have achieved and are full of energy to step into a rapid acceleration of NetBooster’s Brand and Strategic offerings, across markets, continents and product areas in 2016.”


 DISCLAIMER

This press release contain forward looking statements including statements regarding NetBooster’s management intent, belief or current expectations with respect to NetBooster’s businesses and operations, market conditions, results of operation and financial condition, specific provisions and risk management practices. These statements are based on the current expectations and assumptions of NetBooster’s management and they are, therefore, subject to risks and uncertainties. Many factors can impact NetBooster’s results and performance, thus forecasts and hypothetical examples are subject to uncertainty and contingencies outside NetBooster’s control. Results and performance can be materially different from any future results or performance that may be expressed or implied by the forward looking statements contained in this press release. NetBooster does not undertake to implement any of the actions and operations that may be described in the forward looking statements. Moreover, we remind you that past performance is not a reliable indication of future performance.

This press release, including forecast financial information, should not be considered as advice or recommendation to investors or potential investors in relation to acquiring, selling or transfer by any means NetBooster’s securities. Before acting on any information included into this presentation, one should consider the appropriateness of the information, any relevant offer document and especially should seek for independent financial advice. It is reminded that all securities involve financial risks.

 

About NetBooster Group | www.netbooster.com

NetBooster isa leading independent European agency in digital performance marketing that makes its comprehensive expertise of digital marketing available to its clients to achieve the best possible performance for their investments. The agency invests in technology and covers the entire chain of online marketing through its European network: search engine optimisation and marketing, data and analytics (DnA), GroundControl Technology, display, affiliation, online media, creation, eCRM and social networks, with a recognised expertise in tomorrow’s digital marketing (Social Media, Video, Ad Exchange, etc.).  Shares in NetBooster are traded on the NYSE Alternext Paris.

Financial Communication  
Alexia Cassini (Group Communication Manager)
NetBooster S.A.
Tel. 00 33 (0)1 40 40 27 00
acassini@netbooster.com

Press Contact
ALIZE RP
Caroline Carmagnol / Wendy Rigal
Tel. 00 33 (0)1 44 54 36 66
netbooster@alizerp.com

 

 

NetBooster publishes its 2015 Half-Year Results

NetBooster (FR0000079683 – ALNBT – PEA-PME eligible), a leading independent European agency in digital performance marketing, today announces its Half-Year Results for 2015.

The consolidated revenue totalled €63.9m, amounting to growth of +8% in comparison with the figures for 30 June 2014. Furthermore, NetBooster achieved a Gross Margin of €17.2m, an increase of +1% compared to the same period in 2014.

On boarding of new blue chip clients such as Estée Lauder and Groupe SEB during the second quarter of 2015, positively impacted the P&L. Also, NetBooster is growing with existing clients such as Deutsche Telekom, by being the full service provider for them.

EBITDA increased to €2.1m, upfrom €1.7m in the same period in 2014 (+24%), profitability coming in at 12.2% (9.9% in the prior year). Restructuring efforts undertaken in 2014 led to a reduction in staff expenses during the first half of 2015.  

During the second quarter, €0.3m was accrued under Extraordinary Activities; as the management is close to reaching a settlement on an existing legal claim over the coming weeks.

Overall, profitability for the first half of 2015 is in line with Management’s expectations. Net income before goodwill amortization amounted to €0.6m; a year-on-year increase of 20%. Because of high goodwill amortization under French GAAP (€2.0m) reported net income came in at €-1.4m. 

2015-10-14 14_44_19-NetBooster - Half Year Results 2015 PR Final - English [Lecture seule] - Microso

 

As at 30th June 2015, the balance sheet showed a higher trade receivables and trade payables figures due to the increase in revenue. The Cash Flow was impacted by the Company’s Share Buyback programme (mainly for future acquisitions) of €0.8m, which led to a slightly lower cash position at €4.4m (same period in 2014: €4.7m).

OUTLOOK 2015

Based on the new clients, NetBooster is confident to accelerate the growth in Q3 and Q4 and is optimistic to reach the EBITDA target of minimum € 5.5m.

 


 DISCLAIMER

This press release contain forward looking statements including statements regarding NetBooster’s management intent, belief or current expectations with respect to NetBooster’s businesses and operations, market conditions, results of operation and financial condition, specific provisions and risk management practices. These statements are based on the current expectations and assumptions of NetBooster’s management and they are, therefore, subject to risks and uncertainties. Many factors can impact NetBooster’s results and performance, thus forecasts and hypothetical examples are subject to uncertainty and contingencies outside NetBooster’s control. Results and performance can be materially different from any future results or performance that may be expressed or implied by the forward looking statements contained in this press release. NetBooster does not undertake to implement any of the actions and operations that may be described in the forward looking statements. Moreover, we remind you that past performance is not a reliable indication of future performance.

This press release, including forecast financial information, should not be considered as advice or recommendation to investors or potential investors in relation to acquiring, selling or transfer by any means NetBooster’s securities. Before acting on any information included into this presentation, one should consider the appropriateness of the information, any relevant offer document and especially should seek for independent financial advice. It is reminded that all securities involve financial risks.

About NetBooster Group | www.netbooster.com

NetBooster isa leading independent European agency in digital performance marketing that makes its comprehensive expertise of digital marketing available to its clients to achieve the best possible performance for their investments. The agency invests in technology and covers the entire chain of online marketing through its European network: search engine optimisation and marketing, data and analytics (DnA), GroundControl Technology, display, affiliation, online media, creation, eCRM and social networks, with a recognised expertise in tomorrow’s digital marketing (Social Media, Video, Ad Exchange, etc.).  Shares in NetBooster are traded on the NYSE Alternext Paris.

Financial Communication  
Alexia Cassini (Group Communication Manager)
NetBooster S.A.
Tel. 00 33 (0)1 40 40 27 00
acassini@netbooster.com

Press Contact
ALIZE RP
Caroline Carmagnol / Wendy Rigal
Tel. 00 33 (0)1 44 54 36 66
netbooster@alizerp.com

 

 

NetBooster publishes its Q2 / 2015 Results

 

NetBooster (FR0000079683 – ALNBT – PEA-PME eligible), a leading independent European agency in digital performance marketing, today announces its results for the second quarter of 2015, with an EBITDA increase of 20%.

In the second quarter of 2015, NetBooster recorded an increase in EBITDA to €1.2m, up from €1m in the same period in 2014, with profitability level of 13.8% (11.6% in the prior year).

 

Q2OK

 

Gross Margin increased to €8.7m (+1.2%). New blue chip clients such as Estée Lauder, Groupe SEB, Euromaster and Ulla Popken were being on-boarded during this period and have not yet had a full impact on the P&L. The overall services for these new clients continue to be rolled out in the third quarter of the year, with commensurate growth in the top line expected to follow.

Growing budgets from existing satisfied clients such as Deutsche Telekom and the start of new projects will add momentum for the second half of the year as well.

OUTLOOK 2015
The management anticipates reaching a target EBITDA range between €5.5m and €6.0m for the year-end 2015 and NetBooster is well positioned to further establish itself as a full service world-wide digital agency for large companies.

Tim Ringel, CEO of NetBooster, commented: “NetBooster is in good shape and has sufficient strength and depth to move to the next level. The management is working on further strategic steps and aim to publish an announcement over the next six months.”


DISCLAIMER

This press release contain forward looking statements including statements regarding NetBooster’s management intent, belief or current expectations with respect to NetBooster’s businesses and operations, market conditions, results of operation and financial condition, specific provisions and risk management practices. These statements are based on the current expectations and assumptions of NetBooster’s management and they are, therefore, subject to risks and uncertainties. Many factors can impact NetBooster’s results and performance, thus forecasts and hypothetical examples are subject to uncertainty and contingencies outside NetBooster’s control. Results and performance can be materially different from any future results or performance that may be expressed or implied by the forward looking statements contained in this press release. NetBooster does not undertake to implement any of the actions and operations that may be described in the forward looking statements. Moreover, we remind you that past performance is not a reliable indication of future performance.

This press release, including forecast financial information, should not be considered as advice or recommendation to investors or potential investors in relation to acquiring, selling or transfer by any means NetBooster’s securities. Before acting on any information included into this presentation, one should consider the appropriateness of the information, any relevant offer document and especially should seek for independent financial advice. It is reminded that all securities involve financial risks.

About NetBooster Group | www.netbooster.com

NetBooster isa leading independent European agency in digital performance marketing that makes its comprehensive expertise of digital marketing available to its clients to achieve the best possible performance for their investments. The agency invests in technology and covers the entire chain of online marketing through its European network: search engine optimisation and marketing, data and analytics (DnA), GroundControl Technology, display, affiliation, online media, creation, eCRM and social networks, with a recognised expertise in tomorrow’s digital marketing (Social Media, Video, Ad Exchange, etc.).  Shares in NetBooster are traded on the NYSE Alternext Paris.

Financial Communication  
Alexia Cassini (Group Communication Manager)
NetBooster S.A.
Tel. 00 33 (0)1 40 40 27 00
acassini@netbooster.com

Press Contact
ALIZE RP
Caroline Carmagnol / Wendy Rigal
Tel. 00 33 (0)1 44 54 36 66
netbooster@alizerp.com